Diploma in Creativity for advertising is designed for students to learn how to put together a professional-standard portfolio of work that is essential for getting a job in an advertising agency's creative department or for obtaining work in a creative marketing communications company.

• Udaya Thennakoon – Creative Excecutive Director, Lintas
• Kapila Kumara Kalinaga – Popular Copy Writer
• Kapila Vidanagamage - Director Media Factory
• Deleepa Abesekara - Director – ‘Heensaraya' Advertising Agency
• Upali Herath – Copy Writer
• Rohan Piyadasa - Executive Creative Director for Big International Advertising Agency
• Harith Gunawardhane - Popular Script Writer
• Senesh Bandara Dissanayake- Film Director, Senior Lecturer– Dept of Fine Arts, University of Peradeniya
• Asanga Jayasooriya – CEO, Neth FM
• Sudath Mahadiulwewa – Popular Film Director
• Chandima Dharshanath – Senior Manager Programming – Neth FM
• Athula Ransirilal – Director Dubbing Unit - Sri Lanka Rupawahini Corporation
• Wimarathna Adhikari – Director Drama Unit for Sri Lanka Rupavahini Corporation
• Dilith Jayaweera – Director - Triads

STAGE I –INTODUCTION TO ADVERTISING

• Fundamentals in marketing
• Fundamentals in advertising
• Consumer learning perceptions
• Behavioral aspects in marketing
• Positioning and segmentation

STAGE II – INTRODUCTION TO CREATIVITY

• Principles of successful Creativity
• Lateral thinking Techniques
• Innovative Strategies
• Introduction to Develop Creative Mind set

STAGE III – CREATIVITY IN ADVERTISING

• Advertising brief
• Creative Brief
• Creative Brand Building
• Copy Writing Skills
• Source of Creative Ideas
• Creative advertising in visual media, print media , audio and outdoor advertising
• Presentation skills

The main goals of the programme are:

• To give participants the theoretical and practical bases necessary to acquire solid, professional competence.
• To create a framework for training which integrates the latest criteria for research into design focused on the user, applying up-to-date experience in the field of advertising.
• To develop creative methods for implementing efficient campaigns .

Students learn to focus their ideas and, as a copywriter or art director, put together a portfolio of work that may be a foot in the door of an advertising agency's creative department or other marketing communications company.

Most graduates go for jobs in the creative departments of advertising agencies but, as the industry changes, opportunities in new style communication companies are opening up more avenues of employment

Minimum 6 passes in G.C.E (O/L) with 6 months experience in a media institute, media related institute

Or Minimum 2 passes in G.C.E. (A/L)

MEDIUM : Sinhala / English

COURSE FEE : Rs 20,000/-

PAYMENT STRUCRE - Registration Rs 2000/-

First Day Rs 8000/-

First Week of 3 rd Month Rs 5000/-

First Week of 4 th Month Rs 5000/-

There are approximately 20 places for the diploma in creativity in advertising .Applications close August 05, but late applications may be accepted if there are places available.

 An online application form and online registrations is available, but applicants must still submit the education qualifications and other necessary documents.