This Diploma is designed to give overall understanding of the current trends in the field of Media Management & marketing in the highly challenging and competitive environment. Also it contains practical applications in the field of Media Management, Creativity, Media Planning, Media Marketing, Production Planning and Technology in Media. After completing this course, student will gain an insight of work an advertising agency, media channels and how to be successful in the diversified market. The course contents are in the field of Management, Media Marketing trends and creativity. In the media which provides an opportunity for further studies in any of the area in the selected segments.

 

ENTRY REQUIREMENT  

Minimum 6 passes in G. C. E. (O / L) with 6 months experience, in a media institute production house or an advertising agency or Minimum 2 passes in G. C. E. (A / L)

COURSE STRUCTURE

  • Introduction to Sri Lanka media market
  • Principles in Management
  • Principles in Mass Communication
  • Creativity in Advertising, promotion
  • Media marketing
  • Program Production planning
  • Technology in Media
  • Consumer Behavior
  • Principles in media Research & evaluation
  • Media laws & Ethics
  • Public Relations  
 

DURATION

6 Months

CONSULTANT

Asanga Jayasooriya – CEO, Neth FM

 
 

MEDIUM : Sinhala and English

 
 

COURSE FEES : Rs. 18,000.00 + VAT

Method of payments

  • Rs. 1,000/= + Vat : Registration
  • Rs. 7,000/= + Vat : First Day
  • Rs. 5,000/= + Vat : First Day of 3 rd Month
  • Rs. 5,000/= + Vat : First Day of 4 th Month